Our latest insights on the online advertising market.

Subscribe to receive our insights directly to your email inbox.

* Required fields
21 February 2019
by Kathy Chen - Data Manager, KPEX

How KPEX Builds its Audience Segments

KPEX offers hundreds of audience segments for precise ad targeting. Learn how we build these segments using our 1st party publisher data....

Read more

21 February 2019
by Kathy Chen - Data Manager, KPEX

Recency & Frequency Explained

KPEX's audience segments are built using very strict recency and frequency settings. Learn what these mean and why are they are important....

Read more